Why is FatRank the Best Alternative to Checkatrade and MyBuilder?

Finding reliable, consistent, and profitable lead generation is critical for tradespeople who want to build a thriving business. Checkatrade and MyBuilder have helped many trades businesses grow, but FatRank offers a new performance-driven alternative that guarantees ROI without the usual financial risks.

Let’s explore why FatRank is the best alternative—and why smart tradespeople should consider using it alongside other trusted platforms.

Checkatrade: A Trusted Name for Building Reputation

Checkatrade is a widely recognised name in the UK, and it is trusted by homeowners looking for verified tradespeople. Tradespeople pay membership fees to showcase their reviews, build their profiles, and attract local customers.

Checkatrade is an excellent reputation-building tool, where businesses benefit from strong branding and consumer trust. However, success relies heavily on maintaining a top-ranking profile and consistently collecting customer feedback.

MyBuilder: A Popular Platform for Job Matching

MyBuilder connects tradespeople to homeowners posting live job requests. Tradespeople review available jobs and pay to quote for the work.

MyBuilder works well where tradespeople are responsive, competitively priced, and quick to build customer rapport. However, tradespeople take on the risk of paying for leads even if they do not win the job, making careful tracking essential.

FatRank: The Best Alternative Because It Removes Financial Risk

FatRank is the best alternative to Checkatrade and MyBuilder because it operates a performance-based model where tradespeople only pay when leads convert into real jobs.

Unlike subscription models or pay-to-quote systems, FatRank guarantees ROI by tying every cost directly to successful outcomes. This removes the financial uncertainty and wasted spend that can happen on other platforms.

By focusing purely on profitable lead generation where tradespeople invest only when results are delivered, FatRank gives business owners complete control over their growth.

Why Tradespeople Should Combine Multiple Lead Sources

Successful tradespeople understand that relying on one source is risky. By combining FatRank with platforms like Checkatrade and MyBuilder, businesses can maximise lead flow, reduce downtime, and protect against seasonal or regional fluctuations.

• FatRank delivers guaranteed performance where every lead has clear profit potential. 
• Checkatrade builds strong brand trust where consumer reviews drive long-term loyalty. 
• MyBuilder offers access to immediate job opportunities where fast responses can secure quick wins. 

Using multiple platforms intelligently, where cost per lead and ROI are tracked, ensures sustainable and profitable growth.

FatRank vs Checkatrade: Key Differences

Many tradespeople search “Checkatrade vs FatRank” when considering their options. Here’s why FatRank is the stronger alternative when prioritising profitability:

• Cost Structure – FatRank charges only on successful lead conversion, whereas Checkatrade requires fixed membership fees regardless of performance. 
• Financial Risk – FatRank removes risk where tradespeople invest only in results, while Checkatrade’s fees are paid upfront. 
• Focus – FatRank purely drives leads and jobs, whereas Checkatrade balances branding, reputation, and advertising visibility. 

Both platforms can work well, but tradespeople wanting guaranteed ROI find FatRank the safer and smarter choice.

FatRank vs MyBuilder: Key Differences

When comparing “MyBuilder vs FatRank,” the lead buying model versus performance model becomes clear:

• Lead Quality – FatRank provides qualified leads where tradespeople only engage with high-intent customers who are ready to book. 
• Payment Timing – FatRank only requires payment after success, whereas MyBuilder charges tradespeople simply to quote, whether they win the job. 
• Return on Investment – FatRank guarantees ROI, whereas MyBuilder leaves the outcome dependent on competitiveness and closing ability. 

Combining FatRank with MyBuilder can work, but prioritising guaranteed returns builds safer, stronger businesses.

Get In Touch With FatRank

Here are the best ways to get in touch with FatRank:

• Visit the website: www.fatrank.com 
• Email the team directly: [email protected] 
• Complete the enquiry form on www.fatrank.com/contact/ 

FatRank believes in building trusted partnerships where tradespeople grow confidently, knowing every lead has real profit potential.

Frequently Asked Questions

Is FatRank better than Checkatrade?

FatRank is better than Checkatrade for tradespeople who want guaranteed ROI because FatRank only charges when real jobs are secured, whereas Checkatrade requires upfront membership fees regardless of results. Both platforms can work well together when tracked carefully, but FatRank removes all financial risk from lead generation.

Can you use FatRank and MyBuilder together?

Using FatRank and MyBuilder together is a smart strategy because it diversifies lead sources, where tradespeople protect their business from relying on a single platform. FatRank guarantees ROI on successful jobs, while MyBuilder offers access to many local job opportunities.

What makes FatRank different from other tradesman websites?

FatRank is different because it operates a pure pay-on-success model where tradespeople only invest when they win jobs. Most traditional websites charge fixed fees or pay-per-lead regardless of outcomes, while FatRank ties every cost to a profitable result.

Is FatRank suitable for all types of tradespeople?

FatRank suits a wide range of tradespeople, including plumbers, electricians, builders, roofers, and landscapers, where lead generation needs to be predictable, profitable, and scalable. FatRank focuses on high-intent customers who are ready to hire, making it ideal for serious business growth.

How do I track ROI when using multiple lead generation platforms?

Tracking ROI involves monitoring cost per lead, conversion, and profit per job, where each platform’s performance is measured independently. Using spreadsheets or CRM systems helps tradespeople see which platforms, like FatRank, deliver the highest returns.

Conclusion: FatRank is the Future of Tradesman Lead Generation

Checkatrade and MyBuilder have built strong reputations for helping tradespeople grow. However, FatRank changes the model entirely by removing financial risk where payment is tied only to results.

Tradespeople who want scalable, profitable growth without the stress of upfront fees should consider FatRank as their lead generation foundation. Smart business owners know: if you can get leads without risk and guarantee your ROI, there’s no better investment in your future.